Online ordering for delis and sandwich shops
Customers build their sandwich on your website and order lunch for the time they want, for pickup or delivery to the office. FoodMaster takes no commission.
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Try the deli demo. 30-day money-back guarantee, support within a day.
- Build-your-own sandwiches with bread and fillings
- Lunch orders for a chosen time
- Office delivery in the zones you choose

Made for the lunch rush
Most deli orders come in the same two hours. Letting people order ahead spreads the rush and shortens the queue.
Building the sandwich
- Bread and fillings
Bread as a single choice, fillings and extras as multi choices with prices.
- Salads and sides
Soups, salads, crisps and drinks in the same order.
- Notes
The comments field for no mayo or toasted.
Lunch orders
- Order for a time
Customers choose a pickup or delivery slot, ASAP or later.
- Office delivery
Deliver to nearby offices in the zones you set, with a fee per zone.
- Pay online
Card, PayPal or any WooCommerce payment method.
Behind the counter
- Tickets print themselves
Orders print in time order for the sandwich line.
- POS for walk-ins
Counter orders with the same menu and prices.
- Live order alerts
A sound for every new order, on desktop or phone.
Order lunch from the deli demo
Open the deli demo, build a sandwich, pick a pickup time and go through checkout.
Open the deli demo See all 20 restaurant demosYour lunch trade, without the app’s cut
Apps take a commission on every sandwich. Your own deli ordering system costs one yearly fee.
Delivery apps and marketplaces
- Commission on every order
- Your deli next to every lunch spot
- Customer details stay with the app
- No pre-ordering for a set time
FoodMaster on your website
- No commission: you keep 100% of each order
- Lunch orders for any time you allow
- Every regular saved in your WordPress
- One yearly fee, unlimited orders
Take lunch orders online this week
No developer needed. If you can install a WordPress plugin, you can take orders online.
Read the FoodMaster setup guide- 1
Install FoodMaster
Add it to your WordPress site with WooCommerce and run the setup wizard.
- 2
Add breads and fillings
Create sandwiches with bread and filling option groups.
- 3
Set slots and zones
Choose your lunch slots and the offices you deliver to.
One licence, the whole ordering system
No per-order charges and no add-ons. Everything below comes with one purchase.
- FoodMaster pluginMenu, delivery, pickup and dine-in ordering, options, time slots and zonesWordPress with WooCommerce
- Restaurant themeRestaurant demos to start from, so the site looks finished from day oneWordPress
- Order management appAccept and track orders live, with sound alertsWindows, macOS, Android and iOS
- POS appWalk-in and phone orders, receipts, staff PINsWindows and macOS
- Kitchen displayLive order screen for the kitchen teamAny screen with a browser
Sandwich Shop Online Ordering FAQ
Anything not covered here, submit a ticket. We reply within a day.
Submit a ticketCan customers build their own sandwich?
Yes. Bread, fillings and extras are option groups with single, multi or limited choices.
Can customers order lunch for a set time?
Yes. They choose ASAP or a time slot at checkout.
Can I deliver to nearby offices only?
Yes. Set delivery zones by distance, postcode or a map, each with its own fee.
Can walk-in orders go through the same system?
Yes. The POS takes counter orders with the same menu and prices.
Do I pay commission?
No. One yearly licence, unlimited orders.
Other kinds of restaurants
FoodMaster is set up the same way for other kitchens.
Building on WordPress? See the WooCommerce restaurant plugin, the WordPress restaurant plugin and the WordPress restaurant theme.
Shorten the lunch queue
Order-ahead for your deli with no commission. If it does not fit your shop, the 30-day guarantee covers you.